Sales & Investments

Bringing over 25 years of experience to every effort, we maximize value for our clients in the sale of their hotels, resorts and golf courses. We utilize longstanding relationships with some of the best known investors in the world to generate the highest price. Learn More

Debt & Equity

Using extensive relationships with the most active sources of capital in the country, we obtain fresh equity and new debt while securing the most advantageous transaction terms for our clients and partners. Learn More

Advice & Consulting

We assist owners and lenders in enhancing the value of their individual hotels or lodging portfolios. Employing decades of operations experience, we apply sound strategies and aggressive asset management techniques to increase revenues and deliver profits. Learn More

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Hospitality Sales and Consulting Services

Founded in 1993, The Plasencia Group is a national hospitality sales, investment consulting and advisory firm with offices across the country. We provide a full range of value-added solutions to life insurance companies, banks and pension funds, and private owners of hotel and resorts throughout the United States, Canada, and the Caribbean. Our services include portfolio and individual asset strategy, hotel sales, asset management, hotel valuation, contract compliance, debt and equity placement, development services, and financial and strategic planning.